How to run a fitness or martial arts challenge.
After January and February the Martial Arts, Yoga, and Fitness industry can see a little dip in new members. At Conquest we always try to run a pre-summer fitness challenge to bump up our summer enrollment. This year we decided to offer a 10 week challenge for $99. The challenge, so far, has been a huge success. With almost 60 new people doing the challenge, it helped us gain an extra $5000 in one month.
Our goal for the 10 weeks is…..
1. To help the new challenge members reach their fitness and health goals. (always have your members goals in front of your business goals) Here is a link we talked about on the show. Its from a challenge member that has had a great experience.
https://womenscenteratumbc.wordpress.com/2016/04/20/i-work-out/
2. To have them fall in love with our Conquest “family” (staff, and members) which will help us sell them a membership.
In the episode we will get into some strategies and tips to help you run a successful challenge.
Leave us a comment or a question and always share with other business owners you know.
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